RADIO MSBC 37

4:30 pm - 6:30 pm 5th Floor

Early Check-In (Badge Pick-Up)

Radio.Cloud welcomes you to MSBC 37! | You will need your badge for entry to the Welcome Party. Party and badge pick-up are located on the same floor.

Radio.Cloud Radio.Cloud
6:00 pm - 8:00 pm 5th Floor

MSBC Welcome Party

Start your MSBC 37 experience with a warm welcome from Audacy at our official kick-off party! Join fellow attendees for cocktails, networking, and a relaxed atmosphere as we gather in Austin to reconnect, meet new faces, and ease into the week ahead! Open to all registered attendees with lanyard.

Audacy Audacy
7:00 am - 5th Floor

Check-In (Badge Pick-Up)

8:30 am - 9:15 am Waterloo Ballroom

MSBC Welcome Assembly

It's time to wake up with TM Studios! We’re setting the tone (and the vibe) to elevate your energy and your creativity! Oh, and come win FREE TICKETS to next year's RADIO MSBC with Shawn Tempesta!

Shawn Tempesta Shawn Tempesta
TM Studios TM Studios
9:30 am - 10:30 am Waterloo Ballroom

Talent Showcase

Sponsored by Mr. Master | A fast-paced, high-energy show & tell of content and fresh voices in radio. We’re spotlighting rising stars, new show combos, and creative teams who are making noise • Featuring Vont Leak, Hannah Lane, Mason Kelter, and more! Plus, an intimate conversation with Jud Heussler (WAPE & WEZI Director of Branding & Programming), Dex Barbie T. Get inspired, take notes, and celebrate what’s NOW in radio.

Vont Leak Vont Leak
Hannah Lane Hannah Lane
Mason Kelter Mason Kelter
Jud Heussler Jud Heussler
Dex & Barbie T Dex & Barbie T
Mr. Master Mr. Master
10:45 am - 11:30 am Waterloo Ballroom

Airwaves & Algorithms: Why Radio Can’t Afford to Stay on the Sidelines

Sponsored by Comrex | Podcasts, influencers, and pop-up experiences are capturing attention and advertising dollars • Ellen Tailor offers actionable strategies for talent and teams to harness social media, expand reach, and build deeper community connections.

Ellen Tailor Ellen Tailor
Comrex Comrex
11:30 am - 1:15 pm Open

Lunch Break

Time to feed your face and your future. This lunch is your chance to network, make new connections, and casually drop your elevator pitch between bites. If you’re a decision-maker, this is the perfect time to “accidentally” sit next to someone you might want to hire. See someone standing solo? Invite them to join you! A simple lunch invite could spark your next collaboration (or at least make someone’s day).

1:15 pm - 2:00 pm Waterloo Ballroom

The Local Audio/Video Podcast Opportunity

Sponsored by Radio.Cloud | Local podcasts (audio and video!) are the next big frontier, emerging rapidly from both traditional radio and independent creators to meet the demand for community-focused content. As audiences seek relevance and connection closer to home, the race to own local ears is on—and it’s happening right now. Led by Steve Goldstein of Amplifi featuring Eva Ruth Moravec of City Cast Austin, Kevin Rolston & Bert Weiss.

Steve Goldstein Steve Goldstein
Eva Ruth Moravec Eva Ruth Moravec
Kevin Rolston Kevin Rolston
Bert Weiss Bert Weiss
Radio.Cloud Radio.Cloud
2:15 pm - 3:00 pm Waterloo Ballroom

Dealing with Disasters

Sponsored by Skyview Networks | In the wake of the deadly flooding in central Texas, horrific fires in California and path of destruction left by Hurricane Helene in the southeast, a group of top executives take a closer look at how radio navigates its roles and programming during disasters, how talent lends a helping hand both in and out of the studio and communities continued reliance on radio when all else fails. Plus, how the NAB continues to lead the charge in making AM mandatory for automobiles and more. | Hosted by

April Carty-Sipp April Carty-Sipp
Tim Mccarthy Tim Mccarthy
Mark "Hawkeye" Louis Mark "Hawkeye" Louis
Dana Cortez Dana Cortez
Woody Fife Woody Fife
Skyview Networks Skyview Networks
3:15 pm - 4:00 pm Waterloo Ballroom

Winning With Visual Content

Sponsored by Premiere Networks | Hosted by Ashlee Young featuring Aaron 'Fresh' Knight, Bootleg Kev, Bree Specific, & Ferrari Simmons • Did video kill the radio star? Today’s talent knows just how powerful video can be. They’re creating content, growing their platforms, and connecting with audiences in real time. We’ll explore how radio shows are using video to expand their reach, strengthen their brands, and boost listener engagement, and why it's more important than ever for the industry to lean in.

Ashlee Young Ashlee Young
Aaron Knight Aaron Knight
Bootleg Kev Bootleg Kev
Bree Specific Bree Specific
Ferrari Simmons Ferrari Simmons
Premiere Networks Premiere Networks
4:15 pm - 5:00 pm Waterloo Ballroom

Battle of the Bits

Sponsored by Wise Brother Media | Hosted by Miguel & Holly. Where your favorite radio pros go head to head, pitching their best content ideas for prize money and bragging rights, of course. We listen and we DO judge. Thank you Rico Colindres, Taryn Daly, Tony Lorino, and Aaronee Cottam.

Miguel & Holly Miguel & Holly
Tony Lorino Tony Lorino
Aaronee Cottam Aaronee Cottam
Rico Colindres Rico Colindres
Taryn Daly Taryn Daly
Wise Brother Media Wise Brother Media
5:00 pm - 7:00 pm 5th Floor

BFOA Media Mixer

in coordination with The Broadcasters Foundation of America. Mix and mingle with peers, on-air talent, and executives while enjoying complimentary cocktails and bites!

The Broadcasters Foundation of America The Broadcasters Foundation of America
8:00 am - 8:45 am #603 (6th Floor)

Pre-MSBC: Duct Tape, Coffee, and Content… Navigating The Radio Grind in 2025

Sponsored by Radio Content Pro | Tired of feeling like your show is held together with duct tape and caffeine? This private, 45-minute, seat-limited session is designed for personalities who want to survive—and thrive—in today’s radio jungle. Expect zero lectures and plenty of interactive conversation about how to conquer the real challenges of 2025: smarter prep, connecting emotionally with your local audience, using AI to enhance your personality (not overwhelm it), and even building a side hustle that future-proofs your career. Seats are limited, so if you want raw, real, and ridiculously useful strategies (plus a few laughs along the way), reserve your spot now. [tracy@tjohnsonmediagroup.com]

Tracy Johnson Tracy Johnson
9:00 am - 9:45 am Waterloo Ballroom

AQ 7 - Radio's Exclusive Air-Talent Study

Presented by Jacob's Media and sponsored by YEA Media Group | Hosted by Fred Jacobs featuring Fred Jacobs, Nikki Nite, Bert Weiss, J-Si, and Jess Dutra.

Fred Jacobs Fred Jacobs
Bert Weiss Bert Weiss
Jessica Dutra Jessica Dutra
J-Si Chavez J-Si Chavez
Nikki Nite Nikki Nite
YEA Media Group YEA Media Group
10:00 am - 10:45 am Waterloo Ballroom

How to Love Radio Without Losing Yourself

Sponsored by The Mix Group | Join host Ricki Sanchez, host of Ricki, Zac & Manno in the Morning on 107.5 The River and special guest Melissa Grogan, an Austin-based therapist and somatic practitioner, for an honest, practical conversation about how to stay engaged in your career without losing yourself in the process. Melissa brings a unique background in voice, movement, mindfulness, and mental health-- helping creatives, performers, and professionals reconnect to their bodies, breath, and sense of joy.

Ricki Sanchez Ricki Sanchez
Melissa Grogan Melissa Grogan
The Mix Group The Mix Group
11:00 am - 11:45 am Waterloo Ballroom

Radio Roundtable

Sponsored by SPARC Media Hub | Learn how to set achievable goals, anticipate industry shifts, and position yourself for long-term success. Whether you're just starting out or looking to take your career to the next level, this session will provide the tools and insights to map out your future in radio with confidence and clarity. | Hosted by Mike McVay (President of McVay Media Consulting) featuring Jim Ryan, Jill Strada, Greg Strassell, Jeff Sottolano

Mike McVay Mike McVay
Greg Strassell Greg Strassell
Jeff Sottolano Jeff Sottolano
Jill Strada Jill Strada
Jim Ryan Jim Ryan
Katie Neal Katie Neal
SPARC Media Hub SPARC Media Hub
12:00 pm - 12:45 pm Waterloo Ballroom

Awards Lunch

Sponsored by TM Studios | Presentation of the Kidd Kraddick Award to JohnJay and Rich, as well as the MIW Air Blazer Award to Karen Carson, and more! Lunch will be provided.

TM Studios TM Studios
1:00 pm - 1:45 pm Waterloo Ballroom

Masters of the Mic

Sponsored by Premiere Networks | Hosted by Dennis Clark (VP of Talent Development, iHeartRadio) featuring John Jay & Rich, Yung Joc, Roula Christie, and Fred.

Dennis Clark Dennis Clark
Fred Fred
Roula Christie Roula Christie
Yung Joc Yung Joc
JohnJay JohnJay
Rich Rich
Premiere Networks Premiere Networks
2:00 pm - 2:45 pm Waterloo Ballroom

Life Beyond Radio

Sponsored by SPARC Media Hub | Hosted by Danny Vigil featuring Shan Berries, Randy "RDub" Williams, Heather Collins, and Jeremy Behling. • Explore how your radio experience can translate into opportunities beyond the industry. From public speaking to content creation, leadership to digital strategy, refining these transferable skills will not only help you navigate the radio industry more effectively, but also expand your career potential. Learn how to leverage your unique skill set to stay adaptable and grow– inside or outside of radio.

Danny Vigil Danny Vigil
Heather Collins Heather Collins
Jeremy Behling Jeremy Behling
Shan Berries Shan Berries
Randy "R-Dub" Williams Randy "R-Dub" Williams
SPARC Media Hub SPARC Media Hub
3:00 pm - 4:00 pm Waterloo Ballroom

Yes and… IMPROV your Radio Show!

An interactive workshop hosted by The Hideout Theatre--Austin's longest-running improv venue! Designed to boost your creativity, quick thinking, and adaptability on-air. This session will challenge you to step out of your comfort zone and think on your feet, helping you sharpen your instincts and improve your ability to react in real-time.

The Hideout Theatre The Hideout Theatre
5:00 pm - 7:00 pm Zanzibar (Hotel Rooftop)

MSBC Afterparty

It’s time to relax and raise a glass! Join us for the official RADIO MSBC 37 After Party, hosted by Premiere Networks. Reconnect with friends, make new ones, and celebrate everything you gained from the conference this year!

Premiere Networks Premiere Networks
10:30 am - 12:00 pm Waterloo Ballroom

3rd Annual Women's* Brunch

Presented in Association with the Alliance for Women in Media. This is a ticketed event, seating is limited | Hosted by Corey Dylan. Join us for a fresh spin on our annual Women’s Brunch! Enjoy a delicious buffet, open bar, and easygoing networking — plus optional interactive stations for headshots, resume help, domain buying, branding tips, and more. While the event centers women, all are welcome!

Corey Dylan Corey Dylan
Alliance for Women in Media Alliance for Women in Media